Q4 2023 Snapshot: Top Fashion Games on Android in Latin America

In the fourth quarter of 2023, Latin America's Android platform saw varied performances among the top fashion games. Sensor Tower's data offers a glimpse into how these games fared in terms of downloads, revenue, and weekly active users.

Project Makeover by Magic Tavern, Inc., showed a significant spike in downloads, peaking at 447K in late November, with weekly active users reaching a high of 1.55M in the last week of December. The game's revenue trended mostly stable, with a notable increase to $26K in the last week of October.

Covet Fashion: Dress Up Game from Crowdstar Inc experienced a steady number of downloads, hovering around 11K to 15K per week, while active users saw a modest increase to 55K by the end of December. The game's revenue saw fluctuations, reaching a peak of $21.7K in early November.

CrazyLabs LTD's Super Stylist Fashion Makeover witnessed an upward trend in downloads, culminating at 59K in the final week of December. The weekly active users also grew, ending the quarter at 444K. Revenue for the game showed an increase, with the highest at $4.3K in mid-December.

Nordcurrent Games' Pocket Styler: Fashion Stars observed a notable jump in downloads to 31K at the end of December, with active users peaking at 62K in the same period. Revenue for the game followed a similar upward trend, ending at $2.1K in the last week of the quarter.

Lastly, RuPaul's Drag Race Superstar from East Side Games Studio saw minimal download activity with the absence of new downloads for several weeks in the quarter. However, weekly active users remained above 3K, indicating a dedicated player base. Revenue for the game remained below $3K throughout the quarter.

For more detailed insights and data on the performance of these fashion games and others in the mobile app landscape, Sensor Tower's full suite of analytics tools is available.